10th Annual Shorty Awards Categories

Entries for the Shorty Awards are open now! Official categories listed below.
The late entry deadline is February 22, 2018

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 2nd Annual Shorty Social Good Awards Best in Civic Engagement

This award honors a program, project, or initiative that encourages the public to engage in any aspect of the political process.

See previous winners and honorees here.


We made GoVoteBot because we recognized two main truths about the voting process. First, 43% of eligible voters did not vote in the 2012 presidential election. That's roughly 90,000,000 citizens. Second, the process is extremely confusing and hard to navigate as a first-time, young, or even experienced voter. To make matters worse, registration ...
I Stand with Planned Parenthood (#IStandWithPP)
For over a century, Planned Parenthood has grown into the nation's leading women's health care provider and advocate. In January, the organization was facing an attack—though this one was at an unprecedented level—as politicians in Congress and in the Trump White House sought to block millions from going to Planned Parenthood for affordable, pre...
The Friendship breakfast
Communication Goal We challenged Tine-milk and their longtime collaborator The Red Cross to change Norwegians perception of the influx of refugees coming in from Syria and countries around.Quantitative targets: - 1000 people attending the event - Keep the sales volume stable in the period compared with the previous year. These are demanding goa...
The John F. Kennedy Profile in Courage Award
At the height of his presidency, President John F. Kennedy took to the TV airwaves and inspired millions of Americans to dedicate their lives to public service and to pursue the advancement of human freedom, dignity, and democracy worldwide. Today, the JFK Library Foundation was faced with a challenge: how to bring that message of commitment to ...
Univision Contigo’s Civic Participation Initiative
Univision Communications Inc. (UCI) has a strong legacy of promoting civic participation in an effort to ensure that as Hispanics grow in numbers, their impact is felt at local and national levels. At the forefront of informing and empowering Hispanics on the issues that matter to this community and that are also critical to the U.S. as a whole,...


The objective of the #OurCare campaign is to remove barriers between the American people and their policymakers so citizens can influence lawmakers as they consider reforms to healthcare. #OurCare was designed to cut through the rhetoric and political ideologies to make it easy for everyday Americans to express what they want healthcare to look like. To h...
2016 My LA2050 Grants Challenge
From economic inequality to environmental degradation, practically every global civic challenge exists in Los Angeles. Fortunately, Los Angeles hosts a vibrant community of innovators crafting solutions to tackle these issues. At the Goldhirsh Foundation, we believe that these and all Angelenos serve as positive, proactive stewards of LA's future.An initi...
AARP - Protecting the Future of Healthcare
The healthcare debate was so heated in the month leading up to the 2016 election that a single tweet could rage through Twitter like wildfire. Americans took to the streets and to the Internet to defend their access to affordable health coverage. A major group under threat: Americans age 50 and up. However, people who care about access to healthcare neede...
BET Vote Your Voice
In an election year where voter participation among their audience was predicted to be down, and with voter suppression laws, gerrymandering and the dismantling of the Voting Rights Act disproportionately affecting the African-American community, BET needed to remind their viewers what was at stake, boost voter registration, and get fans talking across so...
Don't Like. Do.
Our objective was to increase social engagement and, more importantly, encourage viewers to join the NRDC Action Fund.
Elect This
"Elect This" aimed to mobilize young Americans to vote in the 2016 presidential election, building on MTV's 25-year-long effort to increase voter turnout amongst young people. The campaign helped drive young voters to become more informed, raise their voices, and take action on issues that matter most to them, including student debt, racial injustice, he...
Fusion Covers the Fight at Standing Rock
Great Immigrants
America is a nation of immigrants. Across history, immigrants have shaped our culture, led progress, and strengthened our economy. However—and especially in today's political climate—immigration is an increasingly fraught topic for many Americans. For the past decade, Carnegie has sought to bridge this divide through its Great Immigrants campaign. The ca...
How the LGBTQ Community Defeated Trump’s Anti-LGBTQ Army Secretary Nominee
In the face of injustice, the LGBTQ community understands the power of our voices to affect change! That's why HRC's millions of members and supporters stood strong against Donald Trump's nomination of anti-LGBTQ Mark Green and ultimately helped to defeat his nomination.The secretary of the Army leads the oldest and largest branch of the U.S. Armed Forces...
People's Oath
For nearly 100 years, the American Civil Liberties Union has been the nation's champion for freedom and justice for all. Their objective is to inspire and empower Americans to take part in our democracy. Today, we are living in the Divided States of America, and the ACLU are needed more than ever.Our campaign work with the ACLU centers around three core a...
The National Memorial Day Concert
The National Memorial Day Concert is the annual dedication to the fallen men and women of the military branches. Every year, the concert is broadcast on PBS live from the West Lawn of the US Capitol. The concert's mission is to honor the sacrifices of the service men and women, their families, and their brothers and sisters in uniform. Through the use of ...
The Soothing Sounds of Activism: Net Neutrality
Net neutrality is the freedom to say, watch and make what we want online without interference from internet service providers, and it's crucial to the future of the internet. Earlier this year, The Federal Communications Commission's new Chairman Ajit Pai announced a proposal to gut net neutrality. Our goal: to raise awareness that it was time to save the...
VOTE.org + Hustle: Voter Registration GOTV peer-to-peer texting
Voter turnout in the 2016 presidential election hit a 20-year low. The United States is the second largest democracy in the world, yet 40% of registered voters don't vote in any given election. Not only do our citizens not vote, we spend a fortune on trying to increase voter turnout: $6.8 billion in 2016 alone.The lion's share of the money is spent on TV ...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th annual shorty awards will be held april 15th, 2018 in new york city

final Deadline for Brands & Organizations

02 . 22 . 18