THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
NEW!
Data Visualization
Email & Newsletter
Filter/Lens
Hashtag
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
User-Generated Content
Design
Animation
Art Direction
Brand Identity
Brand Redesign
Generative AI
NEW!
Graphic Art
Images
Sound & Music
UX/UI
Visual Effects
Website/App
NEW!
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Family and Parenting
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
NEW!
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Metaverse
Artificial Intelligence
Extended Reality
Immersive
Interactive Content
NFTs
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Podcast
Art & Culture Podcast
Branded Podcast
Comedy Podcast
Health & Wellness Podcast
NEW!
Lifestyle & Entertainment Podcast
NEW!
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Science & Technology Podcast
Sports Podcast
True Crime & Documentary Podcast
Single Platform
Facebook
Instagram
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
NEW!
Customer Experience
Earned Media
Employee Engagement
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Insights & Trends
Integration with Live Television
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Dance Video
Documentary
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Event Coverage
Live Video
Long Form Video
Medium-Length Video
Music Video
NEW!
Product Feature Video
Short Form Video
Stories
Unboxing Video
Vertical Video
Video Ad
Video Series
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Multicultural Community Engagement
This award honors the use of social media or digital to effectively engage and collaborate with historically and presently marginalized racial and ethnic communities.
See previous winners and honorees here.
Finalists
Multicultural Community Engagement
finalist
5GRV: Viva Las Vegas
The work is driven by the aim to build upon the previous success of the 5GRV campaign and generate …
Vote
Multicultural Community Engagement
finalist
BMF Season 2 Social Campaign
Bigger is always better when you’re reppin’ the BMF name. Following a hyped-up season 1, BMF se…
Vote
Multicultural Community Engagement
finalist
Cadillac: Undeniably Seen x Phil Yoon
Undeniably Seen, Undeniably Heard is a groundbreaking project designed to celebrate the diverse voi…
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Multicultural Community Engagement
finalist
Ford | Welcome To The Club: Mustang Mafia
This is a story about good guys with bad cars. The idea driving our work is to explore and celeb…
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Multicultural Community Engagement
finalist
Google Black-Owned Friday 2023
Idea: Google's Black-owned Friday campaign was born in 2020 to uplift Black-owned businesses dispro…
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Multicultural Community Engagement
finalist
HBO Max Coffeehouse at SXSW 2023
For SXSW 2023, Max (then HBO Max) wanted to go BIG, aiming to activate in an inclusive and impactfu…
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Multicultural Community Engagement
finalist
Jack Daniel's Tennessee Honey Art, Beats + Lyrics "The Verse"
Create an innovative program commemorating the 50th Anniversary of Hip Hop that stands out among ot…
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Multicultural Community Engagement
finalist
Leyendas by GMC 2.0
GMC saw great success with the initial “Leyendas” campaign we developed and led in 2021 so they dec…
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Multicultural Community Engagement
finalist
Make Space
As an inclusive brand, Truly stands firm on values rooted in originality, creativity, and diversity…
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Multicultural Community Engagement
finalist
NGLmitú x Walmart Filmmaker Mentorship Program
As the largest retailer in America, embracing diversity and fostering a culture of inclusion is at …
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Multicultural Community Engagement
finalist
Pinterest Creator Inclusion Fund
Every month, nearly half a billion people around the world come to Pinterest, a visual discovery pl…
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Multicultural Community Engagement
finalist
Power Book II: Ghost Season 3 Social Campaign
How do you keep a Season 3 show fresh and exciting? You level up your social strategy. Power Bo…
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Multicultural Community Engagement
finalist
See Me – Heritage Month Campaign (2023)
Since its inception, MTV and our brands have built deep relationships with our global audience of m…
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Multicultural Community Engagement
finalist
The Last Survivors
Amidst rising hate and intolerance in Brazil, “The Last Survivors” campaign- led by UNESCO, Holocau…
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Multicultural Community Engagement
finalist
Warrior S3 - Interactive AR Mural Experience
The legacy of Bruce Lee carries on in Max Original Series Warrior, based on Lee’s writings. Warrior…
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Multicultural Community Engagement
finalist
Welcome Home Jars
Canada has seen an unprecedented immigration wave. Over 1.5 million newcomers have moved to Canada …
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Multicultural Community Engagement
finalist
ZYRTEC® Retreated Series
In an ever-competitive allergy category, ZYRTEC® is committed to continuing to advance reach with m…
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Multicultural Community Engagement
finalist
eBay – The Footprint
The sneakers industry earns more than 70 billion dollars of revenue each year. Yet, the originators…
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Multicultural Community Engagement
finalist
ojos. labios. cara.
Latinas are the unsung heroes of the cosmetics industry: they spend 77% more than the general popul…
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Nominees
Multicultural Community Engagement
AT&T Rising Future Makers Showcase
The AT&T Rising Future Makers Showcase is a program that honors a distinguished group of students f…
Multicultural Community Engagement
Asian American Pacific Islander Heritage Month - The Tiny Chef Show with Tricia Fukuhara
Join Tiny Chef & Tricia Fukuhara as they dive into Asian American and Pacific Islander cuisine. The…
Multicultural Community Engagement
Hispanic Heritage Month Thalia Talks
Here on Paramount Mountain, we celebrate all of our communities. Through this video, Paramount+ cel…
Multicultural Community Engagement
International Women's Day
Create an Instagram post for Photoshop Express, a mobile editing app for Gen Z content creators, th…
Multicultural Community Engagement
Intuit TurboTax Hispanic Heritage Month #ProsperidadLatina
90% of Hispanic/Latino business owners say their family inspired them to start a business and 95% o…
Multicultural Community Engagement
Juneteenth
Create an Instagram post for Photoshop Express, a mobile editing app for Gen Z content creators, th…
Multicultural Community Engagement
Max AAPI Heritage Month 2023
The objective of the campaign was to further the efforts of Max in highlighting and amplifying the …
Multicultural Community Engagement
Rabbit Hole API: The Tiny Chef Show with Rob Yang
Paramount+ celebrated Asian American and Pacific Islander Heritage Month with the star of Rabbit Ho…
Multicultural Community Engagement
Real People, Real Stories Series
AARP’s Real People, Real Stories series celebrates the actions of ordinary individuals from diverse…
Multicultural Community Engagement
SHOWTIME’s The Chi x BEAM Healing Circle Digital Activation
In Episode 4 of Season 6 of SHOWTIME’s The Chi, Luke James’ character, Victor, facilitates a mental…
Multicultural Community Engagement
Saying it Louder: Mental Health and Communities of Color
It is not enough to spread awareness of mental health resources online. According to the City of…
Multicultural Community Engagement
Starbucks “Amplify Your Happy”
Starbucks was looking to reach multicultural consumers across our network to drive awareness and co…
Multicultural Community Engagement
The Athlete's Foot: StAART
The specialty footwear and lifestyle chain, The Athlete’s Foot, created its signature program, StAA…
Multicultural Community Engagement
iStyle: Black Hair
When Paramount+ launched the new iCarly reboot, fans immediately noticed something special about th…
Vote for Music & Dance
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