THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting NEW! Data Visualization Email & Newsletter Filter/Lens Hashtag Meme, GIF, & Emojis Micro-Site Single Post or Activation User-Generated Content

Design

Animation Art Direction Brand Identity Brand Redesign Generative AI NEW! Graphic Art Images Sound & Music UX/UI Visual Effects Website/App NEW!

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance NEW! Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality Immersive Interactive Content NFTs

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Podcast

Art & Culture Podcast Branded Podcast Comedy Podcast Health & Wellness Podcast NEW! Lifestyle & Entertainment Podcast NEW! News & Politics Podcast Other Podcast Genres Podcast Mini Series Science & Technology Podcast Sports Podcast True Crime & Documentary Podcast

Single Platform

Facebook Instagram LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT NEW! Customer Experience Earned Media Employee Engagement Event & Experiential Gamification Humor Innovative Media Buying Strategy Insights & Trends Integration with Live Television LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Dance Video Documentary NEW! Featurette or Behind The Scenes Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Music Video NEW! Product Feature Video Short Form Video Stories Unboxing Video Vertical Video Video Ad Video Series

From the 14th Annual Shorty Awards Live Video

This award honors a brand, agency or organization's most effective and creative use of live video in a social media or digital marketing campaign.

See previous winners and honorees here.

Winner

Live Video
winner
MTV's Video Music Awards Stan Cam
For two years, the VMA Stan Cam flipped the switch on awards show co-viewing experiences with a fir…

Finalists

Live Video
finalist
bronze honor
Real Life Showroom
Delta traditionally launches all of their new products for the year at KBIS, the Kitchen & Bath Ind…
Live Video
finalist
bronze honor
Socialfly x TRVL: Ghostober
Ghostober is TRVL Channel’s most exciting and eerie time of the year. The entire month of October i…
Live Video
finalist
#Nestflix
Netflix UK were launching their Christmas movie, Robin Robin, and tasked us to come up with a singu…
Live Video
finalist
audience honor
Fridays with Alexa
  BACKGROUND   Welcomed into Indian homes Within 4 years of coming to India, Amazon’s A…
Live Video
finalist
House of Highlights Showdown Dodgeball
With the next generation of sports fans consisting mostly of the Gen-Z audience demographic, House …
Live Video
finalist
MTV's Wild N Out Interactive Special
For the past few years, Wild ‘N Out has been a driving force when it comes to MTV Entertainment Gro…
Live Video
finalist
Tubi’s Super Nostalgia Reunion | First-Ever Live Long-Form Nostalgia Reunion in the US on TikTok
On June 30, 2021, Tubi, FOX’s free streaming service, partnered with TikTok in the first-ever live …

Nominees

Live Video
2021 World Series - Flippin’ Bats - Ben Verlander
As part of a collaborative partnership with TikTok and Major League Baseball’s Creator Class, a tea…
Live Video
H-E-B - A Very Texas Holiday
The world was entering its second straight holiday season in the life and times of Covid… and we’d …
Live Video
H-E-B - Grilling Open
In Texas, grilling is more than a tradition – it’s a way of life. Texans know there’s nothing bette…
Live Video
MTV's The Challenge: Aftermath LIVE
‘The Challenge: Aftermath Live’ was a one-time, digital-only companion piece to MTV’s #1 Reality Co…
Live Video
Samsung Live
Samsung announced their new Z Flip3 5G and Z Fold3 5G foldable smartphones on August 6, 2021. We pi…