9th Annual Shorty Awards Categories

All finalists have been announced, stay tuned for more updates about the 9th Annual Shorty Awards on April 23, 2017

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best Overall Facebook Presence

This category honors brands, organizations or institutions that use Facebook's native tools effectively. Unlike Best use of Facebook, this award is for a brand's year-round presence.

See previous winners and honorees here.


AJ+ is Al Jazeera's digital-only offshoot that creates news for the connected generation. In a big bet on distributed content, AJ+ traded a website for an editorial strategy centered on building audien...
Food Network Facebook Page
Food is at the heart of our daily life, and who better to better to bring you your daily fix of food tips, exciting video content, and new recipes than the most trusted brand in food media. Food Networ...
Today's social media is a relentless swarm of bees buzzing at light speed up and down the information highway and soaring around the sleepy heads of the audience screaming "Look at th...
Kin Community
Kin Community is a digital media and entertainment company that inspires Millennial women around the world. At Kin, we believe home is the most important place in the world. So in 2016, we set out to e...
Record TV & R7 pages on Facebook
To be honest, we already had a huge Facebook presence at the beginning of 2016. We had more likes on our main page than our top two competitors combined. And all of that without buying media or investi...
Standing Strong at Standing Rock
As one of the first national media organizations to have video journalists on the ground in North Dakota, Fusion continues to show that this moment and movement are much, much bigger than just a fight ...


Van’s Foods | Where Wholesome Meets Awesome
Wholesome food is only beneficial if people enjoy eating it. So Van's Foods set out to establish themselves as the better-for-you breakfast that doesn't sacrifice taste for healthy eating. After all, V...
An All-American Story on Facebook
As America's oldest restaurant chain, we at A&W Restaurants know that nostalgia is one of our strongest assets, & we want to celebrate that with our fans on Facebook every day. Using a mix of food imag...
Best Overall Facebook Presence - ATTN:
ATTN: is an issues-driven media company. Our mission is to deliver engaging content to a mobile-first audience. Every day we produce videos, articles, and commentary telling stories worth your attentio...
Carnival Vista Effect - 360 Video with Zach King
Give consumers a one-of-a-kind tour of the all-new Carnival Vista by developing and designing a truly dynamic and innovative 360 degree ship tour highlighting all of the new and differentiated features...
Chocolaty Sleep Squares
The goal of this campaign was to bring brand exposure to Sleep Squares, a company that offers a chocolaty treat that acts as a sleep aid. To achieve our goal the following objectives were established:...
Lighter Blue
We wanted to take depression out of the darkness and make it something talked about openly, in an environment that alleviates the isolation that patients feel.Our objectives for the Lighter Blue unbran...
Orphan Black Official Facebook Page
While many brands subscribe to the "always on" mantra, we live it because our fans live it. #CloneClub is a global community who are truly invested in the show. While growth and engagement metrics matt...
Sonic the Hedgehog Facebook
Our "pretty-tough-but-ultimately-achieved" objectives:Increase brand awareness around Sonic the Hedgehog, bring new life to the Sonic the Hedgehog brand, decrease negative sentiment around Sonic the He...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Vine and the rest of the social web.

The 9th Annual Shorty Awards will be held April 23, 2017 in NYC and streamed to the public.