10th Annual Shorty Awards Categories

Entries for the Shorty Awards are open now! Official categories listed below.
The early entry deadline is November 30, 2017

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 2nd Annual Shorty Social Good Awards Best use of Live Streaming Video

This award honors the most effective and creative use of live streaming video by a brand, agency or organization. This award will recognize social media campaigns that incorporate live streaming video or overall brand presence on live video social media platforms such as Facebook Live, Periscope and Twitch. See previous winners and honorees here.

Finalists

finalist
#ProtectTransKids
When the administration announced a rollback of federal protections for transgender students that allowed them to use bathrooms corresponding to their gender identity, Logo wanted to help its viewers understand what was at stake for young transgender students. Logo hosted a Facebook live broadcast explained the announcement, discussed implicatio...
finalist
Imagine Dragons & Tyler Robinson Foundation
The mission of The Tyler Robinson Foundation is to strengthen families financially and emotionally as they cope with the tragedy of a pediatric cancer diagnosis by offsetting out-of-pocket life expenses.In 2013 the Robinson family and Imagine Dragons lost a son and a friend when 16 year old Tyler Robinson passed away after battling pediatric can...
finalist
Kitty Election
As the agency of record for the Michelson Found Animals Foundation and their Adopt & Shop stores, we're always looking for ways to boost awareness. But with the noise of the election, our first instinct was to take a marketing hiatus.Then we had another idea. What if we went right into the heart of the election and tried to capture some of that ...
finalist
Panera Bread - Preservatives with Purpose
Panera had long been a restaurant brand with integrity and honesty in its DNA. They were the first national restaurant company to use chicken raised without antibiotics, and voluntarily post calories on their menu panels for all to see. They had always worked to lead the fast casual category on a new path; they just hadn't ever taken credit for ...
finalist
Stand For Rights A Facebook Live Special
On March 31st some of entertainment's biggest names got together for "Stand for Rights: A Benefit for the ACLU", a modern-day telethon, streamed on Facebook Live.The historic benefit featured appearances from A-listers such as Tom Hanks, Tina Fey, Alec Baldwin, Tracy Morgan, Padma Lakshmi, Tituss Burgess, Jane Krakowski, Jon Hamm, Uzo Aduba, Jos...

Nominees

#UNBUSTABLE
The objective of these films is to drive awareness for, and donations to, INFINITI's charitable partnership with the Coaches vs. Cancer program, a collaboration between the American Cancer Society® and the National Association of Basketball Coaches (NABC). All during one of the most popular and viewed sports events of the year: the NCAA's "March Madness" ...
2017 Warrior Games Live Video
Goal: Increase awareness and visibility of the U.S. Marine Corps Wounded Warrior Regiment during the 2017 Department of Defense (DoD) Warrior GamesObjective: Increase Facebook post reach by 5 percentObjective: Increase Facebook audience engagement by 5 percent
All Jazz is Modern: Streaming Jazz Around the World
At the heart of Jazz at Lincoln Center's mission is the goal of expanding a global community for jazz, one of America's unique, original art forms. Beginning in 2012, Jazz at Lincoln Center embarked on a mission to utilize the nascent technology of streaming video, coupled with social media, to build an entirely new audience for jazz and for the organizat...
HRC Livestream Unites LGBTQ Communities Around the Globe During Pride Month
Coinciding with grassroots LGBTQ civil rights marches in Los Angeles and Washington, D.C., as well as the one-year anniversary of the Pulse Nightclub shootings in Orlando, the Human Rights Campaign produced six livestreams over four days in June at the peak of LGBTQ Pride Month as part of HRC's Weekend of Action campaign.The goal of the livestreams was to...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th Annual Shorty Awards will be held in April 2018 in NYC.