2nd Annual Shorty Social Good Awards Categories

Entries for the Shorty Social Good Awards are open now! Official categories listed below.
The regular deadline is August 30, 2017

Best Overall Twitter Presence

Managing a Twitter account for a brand is a 24/7 job that requires creativity, brevity, tact, and exemplary skills at community management. This award honors brands that have used Twitter most effectively to promote, enhance or otherwise endear their brand to the Twitter audience to achieve a social good program, project, initiative, or goal.

See previous winners and honorees here.


Zappos.com Pawlidayz Campaign
Zappos and partners wanted to provide something special to our customers that money could not buy - the love that comes with rescuing a pet from a shelter. From Nov. 25, 2016 to Nov. 28, 2016 (Black Friday to Cyber Monday), Zappos sponsored free dog and cat adoptions at Best Friends Animal Society and over 120 of their No More Homeless Pets par...
We live in an intense and noisy world. We live with and through gadgets, social media and mobile apps. Our brains are now oriented to consuming multiple forms of information through what we know as a newsfeed. Younger generations are already adapted to this timeline/newsfeed mentality, often from early childhood. The challenge is to identify how...
ACLU Twitter presence
On November 8, 2016, Donald Trump was elected president. The next day, the ACLU tweeted, "Should President-elect Donald Trump attempt to implement his unconstitutional campaign promises, we'll see him in court." That confident tweet set the tone for ACLU's response to the Trump administration's violations of the Constitution. We followed through...
Celebrate your flavors
To celebrate Pride month and support the LGBTQ community.
Tillamook Fill The Plates
In 2016, farmer-owned dairy cooperative, Tillamook, launched #RealFoodSunday–a social media effort to get people eating Real Food, at least 1 day a week.After a year of inspiring fans to eat Real Food, we wanted to align with people's natural desire to give back during the holiday season, and empower them to give Real Food to families struggling...
UN Women #stoptherobbery
It's 2017, and globally women still make 23% less than men. And at the current rate, it will take 70 years to close the pay gap. However, this wasn't a truth that many were aware of, and the narrative around the issue had begun to die down.So, the objective was to challenge the cultural perception about the pay gap by framing it in a way the wor...


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The Shorty Social Good Awards will be held NOVEMBER, 15 2017 in NYC.