THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting NEW! Data Visualization Email & Newsletter Filter/Lens Hashtag Meme, GIF, & Emojis Micro-Site Single Post or Activation User-Generated Content

Design

Animation Art Direction Brand Identity Brand Redesign Generative AI NEW! Graphic Art Images Sound & Music UX/UI Visual Effects Website/App NEW!

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance NEW! Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality Immersive Interactive Content NFTs

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Podcast

Art & Culture Podcast Branded Podcast Comedy Podcast Health & Wellness Podcast NEW! Lifestyle & Entertainment Podcast NEW! News & Politics Podcast Other Podcast Genres Podcast Mini Series Science & Technology Podcast Sports Podcast True Crime & Documentary Podcast

Single Platform

Facebook Instagram LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT NEW! Customer Experience Earned Media Employee Engagement Event & Experiential Gamification Humor Innovative Media Buying Strategy Insights & Trends Integration with Live Television LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Dance Video Documentary NEW! Featurette or Behind The Scenes Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Music Video NEW! Product Feature Video Short Form Video Stories Unboxing Video Vertical Video Video Ad Video Series

From the 14th Annual Shorty Awards Shopping

This award honors a brand, agency or organization who effectively and creatively used social shopping features to engage their audience in a way that enhanced social presence, boosted followers and drove revenue.

Winner

Shopping
winner
Chewy Halloween Fur-tual Boutique
Relatable experiences for the consumer are crucial if brands are to succeed. More so for eCommerce …

Finalists

Shopping
finalist
bronze honor
Tech Hard
Everyone has a discount during the holidays. Big whoop.  Deals are ubiquitous during the holiday…
Shopping
finalist
Too Faced Sells Out Of Its New Better Than Sex Eau De Parfum on Instagram Liveshopping
Too Faced launched its first-ever fragrance, Better Than Sex Eau de Parfum, on January 1, 2022. In …
Shopping
finalist
Walmart & So Yummy 360º Shoppable Campaign
Walmart is taking big strides to ramp up social commerce and through this partnership we were able …

Nominees

Shopping
Add An Ad 3.0
  BACKGROUND HDFC Bank, India’s largest private sector bank, was launching their 3rd annual s…
Shopping
January Digital Boosts Cariuma’s Customer Conversion By A Staggering 54% PoP
Conscious footwear brand, Cariuma, hit the international DTC scene in 2018. Although agiley managin…
Shopping
audience honor
Wish List Live: The Merrell Twins & Friends
Let’s be honest - we are never not shopping. Enabled by mobile, shopping online is now an ambient a…