12th Annual Shorty Awards Categories


You may vote for each nominee once per day, every day until February 20th, 2020.
The regular deadline for brands & organizations to enter their work is on February 6th, 2020!

Influencers

Honoring the most notable and viral influencers and creators from 2020. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best Branded Series

This award honors the most creative and effective use of a branded content series, such as a digital web series or docu-series, by a brand, agency, or organization.

See previous winners and honorees here.
Start an entry in this category
AARP's 'Road to Wizdom'
AARP seeks to challenge outdated beliefs of what it means to age and to spark new solutions so we can all choose how we live as we age. When AARP learned the Washington Wizards were launching the Wizdom Dance Team, a troupe of 50-plus adults from the D.C., Maryland and Virginia area, AARP saw an opportunity to do just that: celebrate people who are taking r…
Brandwagon - A Wistia Original Series
Brands have to evolve their marketing to focus on growing their brand affinity, not just their awareness. In support of this necessary shift to Brand Affinity Marketing, we created Brandwagon, a Wistia Original Series. This unique digital campaign was a bit meta in that it was designed to not only educate marketers about how to grow their brand affinity, bu…
Mountain Dew Do Your Other Thing
Amplify Mountain Dew’s 2019 marketing strategy through an impactful multi-platform campaign that achieves the following brand objectives: • Establish consistent communications & messaging throughout Viacom’s marketing initiatives to support Dew’s goal of uniting the portfolio as one master brand • Inspire Dew’s A18-34 consumer segment to pursue their pa…
NX - Let's Go Adventuring Series
How do we get to know our heroes? What motivates them and shapes the unforgettable characters they portray? It’s one thing to sit down and ask questions, but it’s something else entirely to go adventuring. NX, the Netflix home for sci-fi, superheroes, and beyond, needed an innovative, exciting interview format that allowed talent to speak to our fanbase in …
Queerty Presents That’s Our Sally, in Partnership with Gilead Sciences
Our primary objective was to increase awareness and usage of “Pre-exposure prophylaxis” (“PrEP”) among MSM (men having sex with men) to prevent HIV. The only medications approved for PrEP are Gilead’s Truvada or Descovy. When taken daily, PrEP is highly effective for preventing HIV from sex or injection drug use. PrEP is less effective if not taken daily, s…
Sadeem
Sadeem is a digitally exclusive talent competition format for aspiring content creators in the Arab world. In the series 20 contestants are brought to Beirut, Lebanon to compete for the title of the ‘Best Arab Content Creator.’ The aim of the competition is to provide content creators with the necessary skills, tools and exposure to elevate digital Arab …

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

the REGULAR deadline FOR BRANDS AND ORGANIZATIONS to enter the shorty awards is on thursday, FEB 6TH.