THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 2nd Annual Shorty Social Good Awards

Gadget Flow - We Curate You Discover

Finalist in Retail & E-Commerce

Objectives

Gadget Flow reaches 25M people per month through their apps, platform and social media channels. They help brands and businesses increase awareness and sales by getting advertised to their targeting community.

Strategy and Execution

Gadget Flow is a curated platform that showcases 12 new products every single day of the year. With daily internal voting system, the Gadget Flow team picks the best of the best products. Gadget Flow also offers native advertising placements such as a featured section and newsletter placements to organically reach their users. Each brand, including crowdfunding campaign, is subject to approval from the editorial team. Since 2012, Gadget Flow has helped more than 6,000 businesses increase their sales by getting featured on the platform, apps, social media channels, and newsletter lists.

Gadget Flow users visit the platform or apps on a daily or weekly basis to stay updated with the latest product releases and crowdfunding projects. It's easy for users as well as early adapters to understand how each product works by presenting all the details they might need in the most simplified way. The Gadget Flow team crafts a concise description that highlights all of the product's main features. The description is paired with high-quality lifestyle photos as well as videos and a specs & overview section which provides the technical details of each product. Users and visitors can buy each product directly from the seller's website whether that's an eCommerce website, marketplace listing, or a crowdfunding campaign.

Results

Our users keep coming back to stay updated with the latest products at least once every week with 30% of our users using our app or platform every day.

The average ROI for our customers is close to 4:1 for the past year with 1/3 of our customers reaching 10:1 within a month.

Media

Video for Gadget Flow - We Curate You Discover

Entrant Company / Organization Name

Gadget Flow

Links

Entry Credits