10th Annual Shorty Awards Categories

The 10th Annual Shorty Awards will be held April 15th, 2018 in NYC. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 2nd Annual Shorty Social Good Awards

ColourPop X NKLA

Entered in Animal & Wildlife

About this entry

ColourPop's partnership with Best Friends Animal Society is working to make LA a no-kill city by 2017.

Why does this entry deserve to win?

ColourPop gave back on Thanksgiving 2016 with the launch of two new eye shadows, Puppy Love and Cat Nap, where all proceeds supported the Best Friends Animal Society, the only national organization dedicated to ending the killing of dogs and cats in America's shelters. Through their NKLA initiative, they're working to make LA a no-kill city by 2017.


In support of ColourPop's continuous efforts in making cruelty-free products, the brand has donated over $200k to NKLA and garnered over 1.2 million social impressions.


Produced by

ColourPop Cosmetics


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow,, and the rest of the social web.

The 10th annual shorty awards will be held april 15th, 2018 in new york city

late Deadline for Brands & Organizations

02 . 22 . 18