THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 2nd Annual Shorty Social Good Awards

A Chance To See Again

Entered in Video

Objectives

Blue Chalk Media was hired by SEE International, a charity that pays for cataract operations to restore sight to the world's most disadvantaged people. The goal was to create a high quality, short film that highlights their work in Namibia.

Strategy and Execution

Blue Chalk enlisted a top-tier team to capture the emotive imagery that would tell the story of Dr. Helena Ndume, an opthamologist who has treated 35,000 Namibian patients free of charge. The Blue Chalk team included, celebrated photojournalist Brent Stirton, award-winning cinematographer Robert Wilson and Blue Chalk's accomplished editor Greg Snider.

The most authentic way to highlight the work of SEE International was to embed with the medical team and patients. The final film captures the extraordinary moments when patients experience first sight.

Principal photography was completed over two weeks. Following delivery of the footage, original music was composed to match the images to help evoke a sense of place and add to the emotional and uplifting tone of the film.

Results

"A Chance To See Again" premiered on the Short Film Showcase of National Geographic website, natgeo.com and through Upworthy's Facebook account. So far, the film has received over 500,000 views.

Media

Video for A Chance To See Again

Entrant Company / Organization Name

Blue Chalk Media, SEE International

Links

Entry Credits