THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Hip-Hop At Fifty

Entered in Integrated Campaign

Objective

How can you possibly sum up 50 years of hip-hop's musical and cultural evolution—from its underground origins, to global phenomenon? That was the challenge posed as we helped Warner Music Group with their year-long campaign celebrating the biggest artists, songs, and labels that made hip-hop what it is today.

Media

Entrant Company / Organization Name

The Tangent Agency, LLC, Warner Music Group / RHINO

Link