THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 10th Annual Shorty Awards

AdoramaTV

Finalist in YouTube Presence

Objectives

The objective of AdoramaTV is to empower creators with the confidence to do what they love. As creators ourselves, we inspire others in the photography, videography and audio industries to be the best they can possibly be in their craft through our inspirational, educational and engaging content.

From studio lighting, video, and the newest cameras to Photoshop, audio gear and photographer interviews, AdoramaTV has something for any visual creator wanting to have more fun and a better experience with their gear. The hosts seek to engage with the viewers through their passion and knowledge, helping them feel more confident when they're taking photos or video.

Strategy and Execution

AdoramaTV believes that having real creative professionals tell their stories and share their craft is the best way to inspire and educate aspiring pros. This is why our audience is engaged with our videos and why they the gain confidence and desire to explore their own creative directions within photography and video. AdoramaTV features a mix of inspirational content such as Through The Lens and Spotlight videos, as well as photography and video education with regular contributors like Mark Wallace, Gavin Hoey, Vanessa Joy and David Bergman (to name a few).

Results

Since launching in 2010 AdoramaTV has grown to over 720,000 subscribers and over 86 million lifetime views. AdoramaTV has also hosted the first photography reality competition series hosted by Nigel Barker, as well as other widely-recognized video series. Most importantly, AdoramaTV has inspired countless creatives to take steps towards mastering their passion.

Media

Video for AdoramaTV

Entrant Company / Organization Name

Adorama

Links

Entry Credits